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Hair Care
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Our values
Our Botanical Soul
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THE BRAND
Our passion and inspiration are born from the plant world. For over 50 years, Klorane has been committed to revealing the benefits of the plant world, while preserving it at the same time. It is this dedication to the source that drives our commitment to products that respect your hair, and nature that provides them.
We choose the best ingredients for you, the best for our formulas, and your hair, but also ingredients that contribute to the protection of the planet. To achieve this, we prioritise naturally-derived raw materials. The selection of these ingredients is based on strict criteria: we cultivate our own plants as the source of our plant ingredients, or we establish partnerships with suppliers who comply with environmental and social charters. All the plants used as ingredients in our products come from traceable and assessed sources to guarantee the sustainability of the resource. Priority is given to organic farming or more broadly to agroecology to reduce the impact of cultivation on the environment.
of our active ingredients come from plants cultivated by our farmers in the Tarn region.
of our suppliers of plants and plant-based active ingredients are evaluated on their production and social responsibility practices.
of our plant-based active ingredients are manufactured in Europe, 62% in France.
Klorane's passion for the plant world is also demonstrated in our support for the Klorane Botanical Foundation, which aims to preserve and promote plant heritage around the world.
Protect, Explore and Share are the three main areas of commitment of the company's Foundation, created in 1994. They are expressed through concrete actions in service of the planet by planting 10,000 desert dates per year to build the Great Green Wall in Senegal, or 15,000 agroforestry trees in the Ecuadorian Amazon.
The Foundation furthers plant biodiversity with activities like supporting university theses, taking part in the creation of seed banks to save endangered species, or promoting the depolluting properties of plants.
Finally, it passes on its botanical passion to as many people as possible through the "Graine de Botaniste" educational program, the "Botany for Change" prize, and "UNESCO Green Citizens". Education is an important part of the mission- through the Foundation, 600,000 children now know the importance of preserving plant resources.